Tim Brown Racing | Tim Brown NASCAR | TBR

Tim Brown Racing

NASCAR RACE TEAM

Drive for Diversity Program

NASCAR racing: Tim Brown Racing

Tim Brown Racing

Tim Brown Racing, LLC (TBR) was founded in 2006 by NFL legend Tim Brown with the intention to fill NASCAR's singualr void of cultural diversity. In order to continually develop the largest fan base in professional sports, NASCAR has embarked on a mission to look outside its traditional target audience to find ways to embrace minority markets such as women, youth, Hispanics, Asians and African Americans. Recognizing this, and the Tim Brown brand's rich 20-year roots in the public eye TBR will leverage his celebrity capital as part of our strategic plan to be the team that provides the highest ROI to sponsors in NASCAR.

TBR's objective is to combine exciting championship-calibur race operations, along with celebrity-leveraged community programs, to bring millions of active new fans to NASCAR. Combining the excitement of NASCAR racing, the star power of celebrity connections and consumer awareness programs surrounding the sponsor's brand, TBR will deliver the highest possible ROI to our partners.

TBR Management

TBR has contracted Dale Earnhardt Inc (DEI) to manage our race operations. DEI has a proven track record for fielding championship teams for over 20 years including 3 Daytona 500 victories, 4 Busch Series Championships and wins in one or more races each year since 2000. We understand the need to partner with excellence to quickly and efficiently become a force in the NASCAR circuit.

Tim Brown

Tim Brown is Chairman of Locker 81, Inc. While completing his Bachelor’s degree in Business from the University of Notre Dame, Tim Brown also won the Heisman Trophy and went on to spend a record-setting 17 year career in the NFL. During his career, his on-field excellence was mirrored by an off-field career in various successful ventures including telecom, internet services, sports apparel and management. Tim Brown has served as a board member for VSI, is the national spokesman for Athletes and Entertainers for Kids, 911 for Kids and is a trustee for Victory Temple Church of God in Christ.

Sheldon Freeman

Sheldon Freeman is Vice President and General Manager of Tim Brown Racing. Sheldon Freeman has a decade of Fortune 500 sales and management experience which includes positions with companies such as General Electric (GE), Xerox Corporation, and Agfa Healthcare. Sheldon Freeman is a graduate of GE's America's Sales Training Program (ASTP), and a certified Six Sigma Green Belt. Sheldon Freeman's career with large corporations includes new business development in excess of $45 Million. Sheldon Freeman has also spearheaded a unique youth advocacy program which primarily focused on "at risk students". Sheldon Freeman's efforts helped motivate and fund more than 60 of these youth to successfully enter college over a seven year period.

Donald Kelly

Donald Kellyis Director and Vice President of Locker 81, Inc. Donald Kelly has been a lifelong advisor and business partner to Tim Brown. He is also the Executive Director of The Tim Brown Foundation where he oversees the foundation’s day-to-day operations, sponsor relations and events.

Joe Abraham

Joe Abraham is Founder and Managing Director of En Corpus Group, LLC. Joe Abraham oversees business strategy and operations across the Tim Brown Companies. Since 1997, he has been involved from incubation to sale of companies in Direct Response Marketing, E-Commerce, Consumer Products and Sales Training. Those companies have experienced a combined $350 Million in revenues. En Corpus Group acts as a venture catalyst and business advisor to startup and emerging growth companies. Joe Abraham's past clients have included Honda, Mercedes Benz, Carnival Cruise Lines, Trimlife Health Services and Holiday Systems International.